Saturday, 8 October 2016

LATEST MARKETING TRENDS IN SOCIAL MEDIA

These top marketing trends for social media will help you dominate your competition and get you better conversion and leads for your business.lets checkout the top social media marketing trends for 2016:




why you need digital marketing for your business!!



1. Optimizing for mobiles


last year, mobile traffic was more in comparison to desktops and laptops... users are shifting towards mobile to find anything online..... therefore its very important that business owners also improve their sites for mobile users .. if they don't optimize their websites for mobile traffic, they might just lose out to their competition. stay ahead of the competition and optimize your websites for mobile phones.. everybody has a powerful smartphone nowadays and you should cater to their needs...

why optimize for mobiles??




2. Keyword research for voice search

digital assistance through voice control 

digital assistance through voice control is getting famous and users have already started to use them for complex long tail keyword search or queries.. this is a new challenge for digital marketing experts .. to optimize for voice search results.


3. Importance of local SEO

local SEO is getting more important because of the launch of new services like google's my Business or google places ... such services are giving business owners better lead generation and also helping them with more channels to grow business. this also helps business owners by giving them more visibility online  and they can also control many accounts from a single central location.
optimizing for search engine results


4. SOCIAL POSTS

try getting better rank for your social media posts. Most marketers are using social media to get better results in search engines. you should make sure that your social media pages gets shown in the first page of search results, whenever a user types and search your company name.. this should be further leveraged to maintain PR and monitoring data...

social media posts

5. App store optimization

last year more than 50% of total time spent by mobile users was in mobile apps.... this should not come as a surprise because people are more readily using mobile apps to complete their daily tasks and needs...

and if you have a business app.. then you should start optimizing for app store right now..... there are millions of apps in the app store and that's a lot of competition.... if you don't optimize for app store .. users will not find out about your app.. and if they can't view it in the first few results then you are not optimizing it enough...

app search engine optimization- before & after

6. New on page SEO

optimizing on-page SEO means improving your website structure, inter-linking different pages and content optimization.

By measuring important site metrics like click-through-rate, engagement, social signals & relevant content you can find out where you need improvements in your website.


7. Sell on social

Social media sites like pinterest and Facebook now allow advertisers to sell directly on their platforms... this is an awesome opportunity to reach out to your audience and get better conversions..

its a win-win for all.... cause now the social users can buy services products without leaving the app....

advantages of social media selling

8. Videos will dominate

Youtube still generates a massive amount of traffic and hits on its videos EVERYDAY!!

according to the data of november 2015, FaceBook generated 8 million views on videos daily.. 

importance of videos in social media

this is the importance of videos. people love watching videos online.. and study shows that videos with content relevant to users has highest engagements... so find ways how you can present your contents through interesting videos..


FIND  more social media marketing trends  





   
Post a Comment